There is a difference between toxic and abusive relationships, and oftentimes that line is clearly drawn. However, when it comes to healthy vs. toxic, noticing and navigating these types of connections is often difficult, as they are more challenging to recognize. In this week’s podcast, Marisa and Abraham dive into difficult relationships, specifically tackling the topic of ‘should you stay or leave.’ Continue reading
So there’s this dream, this vision you’ve had for launching your business, and no matter what you do, you can’t get it out of your head. You’ve taken other jobs and pursued other interests, but still, there’s something in the back of your mind pushing you towards that one goal.
Enough is enough! You have to stop ignoring that pounding in your chest and the excitement that’s literally bursting from you every time you think about your future career. But before you dive headfirst into the beginning of your dream, you have to lay out an initial business plan and foundation from where you’re starting.
It’s not enough to be passionate, you must also be prepared. Continue reading
When it comes to creating a unique brand, there are a few factors to consider. First and foremost, you want to develop an identity (in person and online) that represents who you are or what your business represents in a clear and meaningful way. That means organizing things such as colors, designs, and other visual representations that have meaning. As appealing as it is to pull a variety of colors, or frequently changing your layouts, logo, etc. these things can distract from the validity of your brand.
Creating a unique brand is all about consistency. Regardless of the advertisement, the medium used to market yourself/your business, or where you’re sharing, everything needs to scream ‘you.’ You should consider the tone (professional, friendly, informative, etc.). You’ll also want to think about whether you’ll share personal anecdotes or keep the content career-focused, or whether you’ll feature testimonials and other content from your users/customers/clients.
That being said, your brand should be a celebration of you, too. You’ll want colors and fonts that match your personality, designs that showcase what you feel are the most important aspects of you, and, of course, a layout that feels right. Here are 8 tips to help you figure out what will make you stand out, regardless of your industry. Continue reading
Whether a business owner or individual looking to grow, learning how to build your online presence can benefit you tremendously. While in-person and physical connections, interactions and storefronts are valuable, having the ability to be discovered and referenced online can guarantee engagements with you/your company from all over (as well as when you’re not around). Continue reading
This week Marisa published an article on her blog, Word&Sole, on bettering men in terms of how to support and stand by women, especially in regards to feminism and female empowerment. In this week’s controversial and powerful #VulnerABILITY Podcast, Marisa welcomes back Abraham Lopez to tackle difficult topics of toxic masculinity, sexism, and how men can stand behind and truly be there for the women around them: family members, friends, colleagues, strangers, etc. Continue reading
We’re busy people. From personal obligations, to career-related commitments, to travel plans, there’s always something we’re working on. And more often than not, we’re doing those things while on the move. Whether you’ve been bit by the wanderlust bug and can’t stop packing your bags for the next adventure, or just someone who craves the openness of a work-from-home type of schedule, knowing how to work effectively when you’re on the road or remote is so essential. Continue reading